Client
The College of Policing, London UK
Role
Designer and illustrator
Challenge
The Code of Ethics is a supportive, positive, everyday decision-making framework to encourage personal responsibility for everyone in policing to do the right thing. 
Design and create an illustrated, interactive PDF infographic to commemorate the UK national Police Service's Code of Ethics anniversary in a positive light. 
Outcome
The success of the project led to the client commissioning further development of the characters to use in additional material.
Process
After a number of iterations, the client and I found a balance between the playful design and the serious subject matter. Based on the client's feedback, I refined the sketches to create the final vector artwork using the College of Policing brand colours.

Concept iterations based on client feedback

Progression of Initial concepts to the final artwork

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